Wednesday 22 January 2014

Evalation Question 1 - In what ways does your media product use, develop or challenge forms and conventions of real media products?


Question 1 -
In what ways does your media product use, develop or challenge forms and conventions of real media products?


When creating our media product, we looked into the generic conventions used in real media texts from the same genre. This gave us a greater understanding of what is classed as stereotypical within the music genre.

Our media product follows the generic conventions of our chosen genre. This can be seen in all three parts of the promotional packages.

We looked at the music videos that was in the same genre and style of artist and looked at the shots that they used in their own music video and used them in our own.

The biggest inspiration for our music video is the video for ‘Closer’ by Tegan and Sara. The location of the music video and the themes in the video are very similar. The idea for the trampoline shots in our video was taken from this.

While analysing this and other videos within the genre we noticed that the shots were very controlled and slowed down to add dynamics, which is what we replicated in our own video.








This shot of Ben on the floor was a lot like the shot used from the music video ‘This is gospel’ By Panic! At the Disco. 




This is also seen in the music video for ‘the only exception’ by Paramore, this is shown here;


From looking at the genre I noticed that there seems to be shots of the artist and then the narrative in the same setting, this can be shown in the music video ‘Royals’ by Lorde.






The bathroom shots and the mirror shots were inspired by the shots in this music video. This music video was a great example to our own video as it had a slower song and mediumistic settings and shots. Slower, on the beat shots were also used in this video. This gave us the inspiration to use slower shots also.




There were only a few actual shots that have been used as comparison against our own from this video, but the others were used as inspiration.  These can be shown here:



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